Friendz is an already existing and fast-growing platform where companies have an opportunity of getting direct communication with users in order to engage them in performing various marketing activities that will enhance their brands in future. The Friendz platform appeared on the market in 2016. They already have 200k users and over 200 clients.
The aim of an ICO is to integrate the platform with Blockchain and make it more substantial and multinational. The main goal of the project is to create an international ecosystem to provide companies with new powerful marketing tools connecting them with their target audience. Why Blockchain:•
direct connection between brands and users•
transparency and trust towards users and approvers •
decentralized validation systemCountry:
Switzerland.Website: friendz.io Analog: Bitcomo, ChillprojectHow they differ from the competitors:
at the moment, they don't have strong competitors. The closest ones in the field of decentralized digital advertising are either CPA networks that provide for direct communication between businesses and publishers or marketing platforms that connect businesses with marketers.How they want to make money:
selling advertising campaigns to companies.Market size:
global ad spending grew by 8.8% in 2018 reaching $642.9 billion. As they say in the whitepaper, the ad spending market forecast for 2020 will make $724.1 billion. What their token gives you:
an internal currency. Token price:
week one — 1 FDZ = $0.061, week two — 1 FDZ= $0.067.
Terms of sale:
a minimum sum of purchase is 0.1 ETH. Accepted currencies: ETH.
What will happen to tokens:
the total issue is 1,5 billion FDZ.Token allocation:
750 000 000 — ICO;
300 000 000 — reserve fund;
165 000 000 — partners;
105 000 000 — advisors;
75 000 000 — liquidity fund;
75 000 000 — team;
30 000 000 — bounty. How much they want to raise on ICO:
soft cap — 50 000 000 FDZ, hard cap — 750 000 000 FDZ.
Where the money will go:
50% — business development and marketing;
20% —personnel and professionals;
15% — development;
10% — G&A;
5% — others.